CCA should be applauded for not resting on it’s laurels and understanding that it must adapt for the future. Taking the time to get community feedback is something so many organizations/facilities fail to do.
The recognition that the audience is changing and that educational components have to be address in order succeed is a great first step. Understanding that the facility, current partners and programming all need to be challenged to fight the status quo is key.
The report covers in detail the dynamics of Chandler’s community, demographics, business/lifestyle trents, the role of arts/culture, building on a strong foundation, preparing for the future and managing dynamic tensions.
If you care about Arts/Culture in your city, run a an arts organization or want to understand the dyanmics at play, this report is a must read.